Portable microwave stations at taxi ranks, university campuses, construction sites, markets, and sports events. Bring your food — we'll heat it.
A portable microwave cart with power, positioned at your location — campus gate, taxi rank, market corner.
Workers, students, traders arrive with their lunch. They queue, we heat it fast. 2–3 minutes per session.
R10–R20 per heating. Snacks and drinks sold on the side. Event bookings for extra revenue. Simple.
Carries food from home. Eats it cold at the taxi rank. Spends R50+ on cold takeaways instead. HeatGo gives them hot meals at R15.
No microwave in the res. Brings leftovers from home. Cold fried chicken isn't great. A R15 heat session changes everything.
Markets and sports events. Food stalls need quick heating backup. HeatGo can be a service they offer or a station they host for a fee.
Per heating session. Target 40 customers a day = R600/day, R15,600/month.
Daily extra from instant noodles, pies, coffee, cold drinks. Buy wholesale, sell at margin.
Rent a microwave station to sports events, festivals, school events. Charge per day or per session.
South Africa's informal economy feeds millions. But the workers, students, and traders at the heart of it are eating cold food because nobody built the infrastructure they need. HeatGo changes that.
Start with one cart. Run it every day. Grow into a network of hot food stations across every high-traffic corner of the country.